Prince Ea is a very talented artist coming out of St. Louis, Missouri, who carries the message ‘Make Smart Cool’ or MSC for short in his music and lifestyle. There aren’t many rappers who spread this kind of message, so it’s refreshing to listen to some of his music once in a while.
The MSC movement has brought together a very strong fan-base for Prince Ea, and he puts that to work by spreading his music through competitions and viral marketing tactics. Here is his latest viral video, which he himself has said to be one of the greatest verses in Hip-Hop. Say what you will about his strong opinion, but you can’t deny the mans creativity.